We supported the Invest in UK University R&D – Midlands campaign at the Singapore Week of Innovation and Technology (SWITCH), an event aimed at connecting the UK’s innovation landscape with a global network of investors, partners, and alumni.
The goal of their attendance was to highlight the Midlands’ outstanding research and development opportunities, with a focus on collaboration and pioneering work across 20 universities.
Our role included creating an engaging, fast-paced animation that highlighted investment specifics and showcased the partner universities involved. To sit alongside the initial assets we had already created, we designed specific marketing materials including a prospectus, digital assets, banners, and large-format graphics. These were all featured at the event, along with the animation and prospectus being included on the new campaign website.
